whatismmm

Cassandra

Self-serve MMM SaaS

Published: from EUR 2,700/mo (Essentials tier). Four tiers scaling on prior-year media spend. Verified 2 August 2026.

This is cassandra.app (Cassandra srl), an independent self-serve MMM vendor. It is not the dentsu/iProspect internal tool of the same name, which has no public product or pricing.

Cassandra, at cassandra.app, is a self-serve MMM SaaS from Cassandra srl. The subscription is monthly and scales on your prior year's media spend across four tiers (Essentials, Complete, Scale, Enterprise), with a live price configurator in EUR, USD, and GBP. The published from-price: EUR 2,700 per month for Essentials, verified 2 August 2026.

Naming disambiguation, because the SERP confuses them: this is not the internal 'Cassandra' tool associated with dentsu/iProspect. That agency tool has no public product and no public pricing. The vendor profiled here is the independent one with a pricing page you can read.

Self-serve means the software runs the model and your team drives it; it sits between fully managed vendors and raw open-source frameworks in both control and required skill.

At a glance

Pricing
Published: four tiers scaling on prior-year media spend, from EUR 2,700/mo. Configurator in three currencies.
Delivery
Self-serve SaaS: your team operates the model without maintaining the code.
Disambiguation
cassandra.app (Cassandra srl), not the dentsu agency tool of the same name.

Who it is right for

Verdict: The middle path: cheaper than managed six-figure contracts, less demanding than open-source, priced in public.

Published entry price: EUR 2,700/mo (Essentials, from-price), verified August 2026.

Source ledger

Every numeric claim on this page resolves to one of these primary sources.

  1. [1]Cassandra (cassandra.app) pricing pagehttps://cassandra.app/pricingretrieved 2026-08-02